FEEL IT! – gets to the heart of the rational philosophy: the kitchen as a place that takes on but equally defines the lifestyle and character of the people using it. It is along these lines with a perfect synthesis of quality, design and innovation that the company strives to develop the kitchen further in order to create living spaces promoting personality and wellbeing – precisely the kitchen feeling that we all desire.
Whether contemporary and avant-garde, urban and inspiring or modern and rustic, across the globe, our kitchens reflect people's personal way of life and living.In our kitchen models, design excellence and innovative technologies go hand in hand. And have done for over 55 years in over 50 countries.
Doing so, we always place the most exacting of demands on quality and precision in terms of workmanship and finish so that we can offer you first-class, bespoke solutions that are designed to last. Right from the early days of our company's history, we developed our very own product philosophy that gives all of our kitchen models a character that is truly unmistakable.
Based on cutting-edge production technologies and expert craftsmanship, we always endeavour to combine functionality and design excellence at the pinnacle of quality. This is confirmed by the "Golden M" quality seal awarded by the Deutsche Gütegemeinschaft Möbel, the German Furniture Quality Assurance Association, and highly acknowledged across the world. In addition to this, we are not only proud of being a member of the German Design Council since 2018 but also of winning the German Brand Award in the category of "Excellence in Branding" for our new marketing strategy.
In the international project business, our customers and partners appreciate our experience, competence and integrity, particularly in exceptional projects, such as "The Palm Jumeirah" in Dubai or "Doha Oasis" in Qatar.
rational works with highly qualified kitchen retailers who will be pleased to provide you with individually tailored and detailed advice over the telephone or by visiting them in person.
We export to more than 50 countries across the globe and have established a reputation as a supplier and equipper of prestigious projects worldwide.